There’s one spot that’s worth visiting this Fieldays – and that’s the Melanoma New Zealand spot check site.

Melanoma New Zealand and FMG have partnered to share the message ‘Don’t let a spot become a full stop’, with rural New Zealanders and both organisations are encouraging visitors to the event to have a spot check.

Melanoma New Zealand CEO, Andrea Newland says in between now and Fieldays, take some time to identify three spots that you’re concerned about it to be checked at Fieldays.

“New Zealand has the highest incidence rate of melanoma in the world. More than 4000 are diagnosed with melanoma, and around 300 people will die from it, each year in New Zealand; in fact more people die from skin cancer than on our roads.  But the good news is that it doesn’t have to be that way, given melanoma can be preventable and is almost always curable if caught early enough,” says Ms. Newland.

At FMG’s National Fieldays’ site you’ll be able to see the amount of sun damage to your skin with a UV camera and collect a record card to take to Melanoma New Zealand’s site for a free spot check. You can also go directly to Melanoma New Zealand’s site in the Health Hub for a check.

FMG’s Chief Client Officer, Andrea Brunner says a lot people are starting to plan which sites to visit – perhaps that’s to buy some new machinery, explore the latest innovations and watch some of the rural competitions — make sure you add ‘get a spot check’ to your list.

“Please make a visit to our sites to check on the health of your skin. The benefits of doing a regular skin check are undeniable given that if melanoma is caught early, it is almost always curable. Our farmers and growers are among the most at risk of melanoma in the world due to New Zealand’s UV radiation intensity. Supporting them to remain well so that they can continue to grow and prosper is very important us,” says Ms. Brunner.

In May, FMG partnered with Melanoma NZ to share the organisation’s key prevention and early detection messages, education, and advice through its connections into rural communities. This includes at events like regional field days, A&P shows, and at the National Fieldays at Hamilton’s Mystery Creek in June.

Further facts about melanoma in New Zealand are available at



Claire Broun, External Communications Specialist
Mobile: 027 302 5057