Welcome to the first FMG Post, now part of Farmers Weekly. FMG Members will be familiar with FMG Post. For over a decade FMG has produced FMG Post using separate print and mailing partners, mailing and emailing it directly to Members and clients.
As an organisation owned by its Members, we have a responsibility to regularly share how the business is tracking, provide insurance insights and advice and detail how, as a Mutual, we invest back into rural communities.
A large part of how we share this is through FMG Post, something our research shows is valued and trusted by readers.
Producing FMG Post with multiple suppliers was no longer cost effective and an alternative was needed, one that wasn’t just another email, as our research also showed that readers still appreciate hard copy material.
Our solution... team up with a trusted news agency. The many benefits of partnering with Farmers Weekly include: the ability to continue to share important information with Members (and now others) in hard copy while reducing the postage and packaging costs. It’s saving Members’ money and we’re supporting a key rural media outlet at a time when media is struggling.
FMG Post will be produced in Farmers Weekly three times a year, with the next editions in November and again in March 2026.
While nearly 60% of farmers and growers already insure with FMG, we appreciate not everyone will be familiar with who we are. So, in this edition we’ll explain a little more about ourselves and what we do to deliver on our Purpose of ‘Providing a Better Deal for rural New Zealand Aotearoa’.
Colin Wright, FMG Head of Communications and Sustainability
FARMERS WEEKLY EDITOR'S NOTE: A powerful partnership
At Farmers Weekly, our mission is providing essential news, analysis, and insights to navigate the sector. We know how important trusted partners are who share that commitment.
That’s why we’re delighted to welcome the FMG Post as a regular pull-out. FMG’s dedication to New Zealand farmers and growers matches our own. They understand your unique challenges and opportunities, and their commitment to valuable information and support shows clearly in FMG Post.
This partnership isn’t just about convenience - it’s about strengthening vital information flow to communities. The FMG Post brings practical advice, inspiring stories, and important updates directly to you, complementing the trusted news and analysis Farmers Weekly delivers.
We believe a well-informed sector is resilient and confident. By bringing the FMG Post into Farmers Weekly, we’re creating a powerful partnership benefiting all readers.
